Distrikt B1
Distrikt T2 + Apartment Type Apartment Type T3 Segment Real Estate Ambiance Contemporary Investiment Stylish Apartment Type T3 Segment Real Estate Ambiance Contemporary Investiment Stylish Apartment Type T2 Segment Real Estate Ambiance Minimalist Investiment Stylish The Space Located in the prestigious DISTRIKT — a landmark of avant-garde architecture — this 2-bedroom apartment features quality finishes and exceptional natural light exposure. Despite its privileged setting and strong aesthetic potential, the property sat vacant, projecting a cold, scaleless feel — particularly in the master suite, which appeared significantly smaller than its actual dimensions. That’s exactly where home staging transforms the narrative. The Work / Moodboard The Staging Factory team developed a furniture rental Home Staging proposal centered on creating a sophisticated yet welcoming atmosphere. The moodboard was built around neutral tones and natural textures, blending comfort -driven elements — soft fabrics, warm lighting, and contemporary design pieces — to enhance the spatial proportions of the apartment. The styling was deliberately conceived to visually expand the master suite, balancing the overall layout and defining clear functional zones throughout the space. The entire process, from initial concept to final installation, was completed in record time, maintaining the aesthetic precision and logistical efficiency that define the Staging Factory signature. The Value The Results The impact was immediate: two offers came in before the project was even fully complete — and one of them closed the sale. The outcome validated the transformative power of Home Staging as a strategic real estate asset, dramatically reducing time on market and maximising return on investment. Client Testimonials “After three months of frequent viewings and few offers, we realised the issue was the perceived size of the suite. (…) We found the right balance of comfort and elegance on a minimal budget — and before the finishing touches were even done, two offers came in, one of which led to the sale. I firmly believe Home Staging was decisive in this outcome. Every deadline was met — which is rare these days! Thank you so much. We will absolutely work together again.” — Rute Almeida Costa, November 2025 “Outstanding work! (…) The day after the Home Staging was completed, I received two offers — and within 15 days the apartment was sold. The difference it made was incredible. I highly recommend it: a small investment with a guaranteed return. The speed of execution was key, as it freed me from the financial burden so much sooner. Thank you for the exceptional work, dedication, and care.” — Pedro Costa, November 2025 Voltar aos projetos
Cesário Verde 31
Cesário Verde 31 + Tipology Tipology T1 Segment Real Estate Ambience Minimalist Investiment Stylish Tipology T1 Segment Real Estate Ambience Minimalist Investiment Stylish Tipology T3 Segment Real Estate Ambience Minimalist Investiment Stylish The Space Originally a very old commercial shop with 67m² of interior space and a 28m² undervalued backyard, this ground-floor unit in Lisbon had enormous latent potential. Despite its architectural upgrade, the interiors and outdoor area still lacked warmth, character, and visual impact. The Challenge The client had already commissioned an architectural project to adapt the space into a residential unit, but turned to Staging Factory to bring soul and appeal to the interior. Our mission: Select and coordinate wall colors, Redesign the garden, Execute a full decoration and styling project to make the apartment attractive, elegant, comfortable and ready for short-term rental. The Work / Moodboard The client’s briefing was clear: “Add life and character to the white canvas. Make it colorful, warm, and memorable.” Staging Factory responded with a concept that played on rich terracotta tones, muted greens, and soft textured finishes. We curated each piece—furniture, textiles, art, and lighting—to give the space both identity and marketability. We also developed a new layout for the exterior patio, transforming it from an afterthought into an emotionally engaging outdoor living area, ideal for relaxing or entertaining. The Value Even before the official marketing launch, and while still finalizing the last styling details during the photo shoot, people were already asking about the price and availability of the apartment. The transformation was immediate and tangible. What was once a forgotten space has become a highly desirable, lifestyle-driven apartment, standing out in a saturated short-term rental market. Back to projects
Visconde Valmor 35
Visconde Valmor 35 + Tipology Tipology T1 Segment Real Estate Ambience Minimalist Investiment Stylish Tipology T1 Segment Real Estate Ambience Minimalist Investiment Stylish Tipology T3 Segment Real Estate Ambience Contemporary Investiment Stylish The Space Located in the prestigious Valmor Prime, a charming building on the iconic Avenida Visconde Valmor, this three-bedroom apartment featured three en-suite bedrooms, a spacious living room and high-quality finishes. Despite its privileged location and qualities, the apartment was completely empty — a common obstacle in real estate. Without furniture, the space looked cold and smaller than it really was, making it difficult for buyers to see its full potential. This was exactly the kind of situation the Staging Factory “Rent-to-Sell” service was designed to solve. The Challenge The client presented us with a very common issue in the real estate market: a high-quality property that simply did not capture buyers’ interest. Without furniture, the large areas seemed reduced, and the natural light was not fully appreciated. In addition, potential buyers raised several objections: Difficulty visualizing how to organize and furnish the apartment. Concerns about the open-plan kitchen and living room layout. The balcony was perceived as too small to be functional. Bedrooms appeared smaller than they actually were, lacking a sense of scale. The Work / Moodboard Developed especially for real estate consultants, developers and investors, Rent-to-Sell is a furniture rental service that transforms empty properties into aspirational, ready-to-sell homes — without the need to purchase furniture. Our team started by analyzing the space with the consultant, identifying key objections raised by visitors and defining how to address them. Then, like true curators of interiors, we developed a bespoke staging project tailored to the property’s architecture and target buyer. The intervention followed our philosophy “From Space to Value”: A contemporary moodboard combining minimalism and cosmopolitan touches giving potential clients a glimpse into the lifestyle they desire. Furniture and accessories were selected with the precision of true interior curators, each piece chosen strategically to enhance the architecture and inspire visitors. A full turnkey service, including design concept, sourcing, rental management, logistics, delivery, assembly, styling and final photography. The goal was simple yet powerful: that each visitor would walk in and immediately feel, “I want to live here.” The Value The impact was immediate: the apartment came to life, felt welcoming and captured visitors’ attention from the very first viewing. “As a real estate consultant, I was delighted with Staging Factory’s work. They transformed the apartment into an elegant, attractive space with far greater market value. Their taste, creativity and attention to detail reflect a professionalism that makes all the difference. A partnership that elevates any project and one I wholeheartedly recommend.”— Rita Miragaia, RE/MAX Golden Line II From an empty, soulless space to a sophisticated and highly appealing apartment, this project illustrates the essence of Staging Factory’s mission: turning properties into irresistible assets that sell faster and at higher value. With Rent-to-Sell, Staging Factory enabled the client to stage a property without the financial burden of buying furniture — ensuring a faster, more profitable sale with minimal investment. This project shows exactly what Rent-to-Sell delivers:✨ A tailored solution for consultants, developers and investors.✨ Spaces that inspire buyers and eliminate objections.✨ A flexible, cost-effective alternative to purchasing furniture. Back to projects
YUP Apartments – T2 Top Floor
YUP T2 Top Floor + Tipology Tipology T2 Segment Real Estate Ambience Contemporary, Minimal Investiment Exclusive Tipology T2 Segment Real Estate Ambience Contemporary, Minimal Investiment Exclusive Tipology T2 Segment Real Estate Ambience Contemporary, Minimal Investiment Exclusive The Space YUP – Young Urban Property presents a unique concept that adapts to the constant and different needs and changes of modern life. It is a refurbishment project that combines contemporary features such as the façade, which has now been restored, with modern interiors that are totally adaptable to the new needs of its residents. At YUP, it’s the property that adapts to the owner and not the other way round, allowing you to live in total harmony with the spaces in your home, as YUP allows for different possibilities, depending on the occasion. Comprising 20 lofts with generous areas ranging from 66 to 115 m2, all with parking and storage, each unit benefits from contemporary and incredibly functional architecture. The Challenge A YUP – Young Urban Apartments development that had been on the market for some time had a particularly difficult layout for people to imagine what they could put there and where. With this in mind, Finangest challenged Staging Factory to furnish and decorate another unit – the 5th and top floor – in order to show visitors and potential buyers how they could make the most of the space and enjoy the particularities of this development such as modularity and flexibility. In terms of objectives, the aim was to – Increase its attractiveness and differentiation in order to maximise sales opportunities. – Win over an upper-middle segment public looking for innovative, contemporary and quality spaces in emerging and cosmopolitan areas. – To emphasise the architectural lines of the YUP flats through a flexible, distinctive, refined and inviting design. – To use design and decoration to optimise the size and functionality of the space, leading potential clients to appreciate the distinctive features of this development. – Creating a ‘ready-to-move-in’ / ‘ready-to-rent’ flat – fully prepared for the rental market if that is the investor’s goal. The Work / Moodboard Specialising in creating solutions to enhance real estate, Staging Factory, inspired by the Bauhaus concept, has developed an innovative concept for YUP, presenting a breath of fresh air compared to the usual model flats. Using vibrant colours, modern lines and versatile pieces with a distinctive and careful design, the environment becomes truly irresistible for those looking for a bold, comfortable, stylish and functional space. The careful selection of furniture, decorative accessories and the colour palette reinforces the young and innovative character of the development, creating a bold, dynamic environment that highlights the flexibility and potential of the space. This concept aims to create practical, visually pleasing and accessible designs. The central idea of ‘form follows function’, essential in Bauhaus design, focuses on using efficient, beautiful and economical objects to create environments that simultaneously convey modernity and innovation. By eliminating unnecessary decoration and concentrating on the essential functions of objects, a harmonious balance between form and function is achieved. Thus, the Bauhaus style embraces simplicity and functionality through the use of simple lines and geometric shapes, principles that guided Staging Factory in this project. This concept also fits in with the basic principle of home staging: maximum profitability / minimum investment. The proposal included the creative development of the project, research, selection and purchase of all the furniture, materials and decorative accessories. It also included the management of all deliveries, assembly, decoration and production. The Value The project was carried out in less than a month after being awarded the contract and after two months the client had already received a purchase proposal. Back to projets
YUP Apartments – T1
YUP Apartments – T1 + Tipology Tipology T1 Segment Real Estate Ambience Minimalist Investiment Stylish Tipology T1 Segment Real Estate Ambience Minimalist Investiment Stylish Tipology T1 Segment Real Estate Ambience Minimalist Investiment Stylish The Space YUP – Young Urban Property presents a unique concept that adapts to the constant and different needs and changes of modern life. It is a refurbishment project that combines contemporary features such as the façade, which has now been restored, with modern interiors that are totally adaptable to the new needs of its residents. At YUP, it’s the property that adapts to the owner and not the other way round, allowing you to live in total harmony with the spaces in your home, as YUP allows for different possibilities, depending on the occasion. Comprising 20 lofts with generous areas ranging from 66 to 115 m2, all with parking and storage, each unit benefits from contemporary and incredibly functional architecture. The Challenge A YUP development that had been for sale for some time had a particularly difficult layout for people to imagine what they could put in it and where. With this in mind, Finangest challenged Staging Factory to furnish and decorate two flats in order to show visitors and potential buyers how they could make the most of the space and enjoy the particularities of this development such as modularity and flexibility. In terms of objectives, the aim was to: – Increase its attractiveness and differentiation in order to maximise sales opportunities. – Win over an upper-middle segment public looking for innovative, contemporary and quality spaces in emerging and cosmopolitan areas. – To emphasise the architectural lines of the YUP flats through a flexible, distinctive, refined and inviting design. – To use design and decoration to optimise the size and functionality of the space, leading potential clients to appreciate the distinctive features of this development. – Creating ‘ready-to-move-in’ / ‘ready-to-rent’ flats – fully prepared for the rental market if that is the investor’s goal. The Work / Moodboard The flat was fully furnished and decorated using the Japandi concept, a style that combines Japanese minimalism with Scandinavian elegance to create cosy environments that inspire well-being. The proposed intervention was based on the home staging concept under the maxim: maximum profitability / minimum investment, taking into account the sale value of the flat and the target segment. The proposal included the creative development of the project, research, selection and purchase of all furniture, materials and decorative accessories. It also included the management of all deliveries, assembly and decoration and production. The Value After Staging Factory furnished and decorated the flats, we increased the number of visits and even had a client who bought to rent and wanted to keep all the furniture and decoration. So we offer a turnkey solution that is very much in demand in Lisbon today. Investors are very much looking for turnkey solutions, where everything is already ready and furnished. Back to projects
Av. República 48
Av. da República 48 + Tipology Tipology T3 Segment Imobiliário Ambience Contemporary, Minimalism Investiment Exclusive Tipology T3 Segment Imobiliário Ambience Contemporary, Minimalism Investiment Exclusive Typology T3 Segment Real Estate Ambience Contemporary, Minimalism Investiment Exclusive The Space A Flat with Great Potential, but Struggling to Sell This 200 m² T3 flat in Avenidas Novas, Lisbon, had everything to succeed: a complete renovation with quality finishes, generous areas and a prime location. Yet, after almost eight months on the market, it was still unsold. The size, unusually large for a T3, made it hard for buyers to imagine how to use the spaces. Some objections also arose during visits, such as the garage being outside the building and certain views overlooking the technical areas of a neighbouring hotel. To overcome these barriers, the owners turned to Staging Factory, after considering several companies. They chose us for our flexibility, efficiency and ability to adapt the project to their objectives: strengthening online visibility, increasing the number of visits and creating an emotional connection with potential buyers. The Challenge The refurbishment had given the flat quality finishes and generous areas, but none of this was translating into visits or offers. After 8 months on the market, it was clear that the property needed more than photos of empty rooms: it needed to show functionality, lifestyle and emotion. The challenge for Staging Factory was to: Give purpose to oversized areas, helping potential buyers visualise how to live in the space. Neutralise objections, shifting focus away from less favourable aspects (such as external garage or technical views). Create digital impact, making the advert stand out and generate more visits. The Work / Moodboard Our intervention focused on transforming empty square metres into attractive, functional, and aspirational spaces. The selection of furniture, decorative accessories, and the colour palette was carefully planned to make potential buyers stop at the advert and feel compelled to step inside. Each environment was designed to be inviting and emotionally engaging, reflecting the lifestyle offered by this property in the heart of Lisbon. The careful curation of unique pieces gave the flat a distinct identity, reinforcing its character and soul. From contemporary design elements to carefully integrated works of art, every detail contributed to a refined and welcoming atmosphere. A Design Chair as a Focal Point – The sculptural black chair, in contrast with the neutral palette, drew the eye and added a contemporary touch, ensuring the property remained in buyers’ memory long after browsing through dozens of listings. Art That Tells a Story – A striking canvas anchored the space, setting the mood and capturing attention. Accessories with Intention – In the kitchen and living areas, subtle touches such as a carefully placed book, a unique lamp, and organic textures brought warmth and authenticity, helping buyers imagine themselves living there. The Value / Results The result was clear: the property was sold in just four months. Home staging helped visitors visualise the full potential of the flat and, above all, create the empathy and emotional connection that led to the purchase. By giving purpose to oversized areas and shifting focus away from objections, Staging Factory turned space into real value — true to our brand promise: from space to value. “Professionalism, focus, a true sense of partnership, refined taste with a different perspective and great kindness — that’s what we found in the Staging Factory team. Thank you.” Cluttons, 2025 Back to projets
São João da Mata II
São João da Mata II + Tipologia Tipologia T2 duplex Segmento Imobiliário Ambiente Contemporâneo, Minimal Investimento Exclusive Tipologia T2 duplex Segmento Imobiliário Ambiente Contemporâneo, Minimal Investimento Exclusive Tipologia T2 duplex Segmento Imobiliário Ambiente Contemporâneo, Minimal Investimento Exclusive O Espaço Uma Moradia T2 duplex de luxo, rigorosamente nova, com 167 m2 de área bruta. Situada num prédio pombalino totalmente renovado e reconstruído. Conta ainda com um jardim prinativo e um jardim comum com piscina. Um empreendimento que oferece uma proposta única e exclusiva no mercado, combinando o charme do antigo com um design contemporâneo. Bom pé direito, arcadas e pedras e azulejaria originais recuperadas. Parte de uma magnífica reabilitação, composta por apenas 11 frações. No rés-do chão tem uma generosa sala com 50m2 e acesso ao pátio. No Piso 1- tem os dois quartos, um deles suite e closet. O Desafio A Staging Factory foi convidada a transformar esta moradia, que estava completamente vazia, num espaço convidativo e emocionalmente envolvente. A dificuldade dos potenciais clientes em visualizar o pleno potencial do imóvel exigia a criação de cenários e ambientes que facilitassem a imaginação de suas futuras vivências no local. O objetivo principal era mobiliar e decorar a moradia de forma minimalista, permitindo que os clientes se identificassem com o espaço e formassem uma ligação emocional, potenciando assim as oportunidades de venda. O Trabalho / Moodboard A seleção do mobiliário, acessórios decorativos e paleta de cores foi cuidadosamente planeada para refletir as linhas contemporâneas do edifício, a qualidade dos materiais e acabamentos. O ambiente criado é elegante, depurado e ao mesmo tempo acolhedor e cheio de carácter. Um espaço cru e honesto que alimenta a criatividade. O Valor Em apenas dois meses, o apartamento recebeu três propostas e foi vendido, depois de três anos sem qualquer avanço no mercado. Um verdadeiro exemplo de como o home staging pode transformar perceções — e acelerar decisões. O Testemunho: “Depois da intervenção da Staging Factory neste apartamento, relancei-o no mercado e, imediatamente, tivemos visitas. Em dois meses recebemos três propostas e vendemos o apartamento. A razão foi simples — o staging deu vida ao espaço. Deixou de ser apenas um apartamento e passou a ser uma casa, uma casa acolhedora, com muitas áreas de convívio e cheia de carácter. O sucesso da venda deveu-se precisamente a essa transformação. Até então, o que as pessoas viam era algo frio e impessoal. A Staging Factory transforma espaços em valor — sem dúvida. Recomendo vivamente. E, no nosso caso na Cluttons, que trabalhamos num segmento alto, não vejo outra empresa de staging no mercado capaz de nos acompanhar ao mesmo nível.”— Mariana Botelho, Cluttons Voltar aos projetos
São João da Mata I
São João da Mata I + Tipologia Tipologia T0 10m2 Segmento Alojamento temporário Ambiente Contemporâneo Investimento Exclusive Tipologia T0 10m2 Segmento Alojamento temporário Ambiente Contemporâneo Investimento Exclusive Tipologia House T4 228m2 Segmento Real Estate Ambiente Contemporary Minimalist Investimento Exclusive The Space From an empty house to a home with soul: the power of Home Staging in the luxury market. Located in the heart of Lisbon, this luxury four-bedroom townhouse — with 228 m² of interior space and 195 m² of private outdoor areas — is part of an exclusive development built behind a fully reconstructed Pombaline building. It combines the charm of historic architecture with contemporary and sophisticated design, offering a unique residential experience in the premium real estate market. The Challenge Despite its great potential, the property was completely empty, which made it difficult for potential buyers to perceive its scale, comfort, and atmosphere. Staging Factory was invited to bring life and emotion to the space, creating a setting that would evoke feelings, help buyers visualize their future lives there, and strengthen their emotional connection to the property. The goal was clear: to furnish and decorate with elegance and lightness, allowing visitors to imagine themselves living in the home — enhancing its architecture rather than overshadowing it. The Work / Moodboard The Staging Factory team developed a minimalist yet sophisticated Home Staging proposal, carefully curating contemporary furniture, vintage accents, and selected pieces from the owner to create an authentic visual narrative. A neutral but warm color palette reinforces the sense of serenity and space, while natural textures and artistic details add character and emotion. The result is an elegant, refined, and welcoming atmosphere, where every room tells a story — a raw and inspiring space designed to ignite imagination and a sense of belonging. The Value Distributed across four vertical floors and targeting a highly specific buyer profile, this townhouse needed more than a great location — it needed soul. Staging Factory’s intervention transformed its perception, allowing visitors to emotionally connect and envision their lifestyle within the space. The outcome was clear: the property was sold within one year. “Excellent experience from beginning to end. From communication, to finding solutions, good taste and quality in the execution of the Home Staging I needed for a 200 m² four-bedroom townhouse in Santos. Margarida, Mónica, and Catarina were exceptional. I highly recommend them to anyone looking for excellent execution, great attention to detail, careful handling, and a friendly yet professional attitude.” João Jardim, Keller Williams Voltar aos projetos
Évora – Machede Velho
Évora – Machede Velho + Tipologia Tipologia T2 Segmento Alojamento temporário Ambiente Minimal Investimento Standard Tipologia T2 Segmento Alojamento temporário Ambiente Minimal Investimento Standard Tipologia T2 Segmento Alojamento temporário Ambiente Minimal Investimento Standard O Espaço Um empreendimento com 8 apartamentos para arrendamento. Foi adquirido e finalizado pela FGI Consulting para venda e arrendamento. Aquando da visita verificou-se que espaço era frio, desinteressante e que faltavam espaços de arrumação como roupeiros. Por outro lado, havia espaços esconsos, sem utilidade e que esteticamente geravam uma primeira impressão negativa. Noutros caso, era necessário esconder os termoacumuladores que se encontravam no quarto. O Desafio Redesenhar, mobilar e decorar oito apartamentos com um orçamento económico em menos de oito semanas foi o desafio proposto à Staging Factory. Os objetivos incluíam valorizar e aumentar a atratividade dos apartamentos, criar conforto visual, melhorar a funcionalidade do espaço e criar um ambiente esteticamente agradável capaz de conquistar clientes rapidamente. Verificou-se alguma falta de funcionalidade nas cozinhas que se apresentavam sem eletrodomésticos e com algumas incongruências a nível de desenho técnico e falta de espaços de arrumação. AntesDepois AntesDepois O Trabalho Foram feitos roupeiros específicos para aproveitar o espaço esconso e esconder o termoacumulador que se encontrava visível no quarto. A escolha da cor e dos painéis em madeira teve ainda como objetivo combater a sensação de frieza que o ambiente branco e cinza com materiais cerâmicos transmitia. A seleção cuidadosa dos materiais e das cores contribuiu claramente para criar uma atmosfera mais confortável e atraente. O Valor Quando se trata de vender ou arrendar um imóvel, a primeira impressão é fundamental. A apresentação e o design de interiores desempenham um papel crucial na criação de um ambiente acolhedor que atraia compradores ou inquilinos de qualidade. Mobilar e decorar apartamentos para venda ou arrendamento exige assim um equilíbrio delicado entre estética e funcionalidade. A preferência por móveis de linhas simples e cores neutras foi a estratégia adotada para tornar o ambiente mais convidativo para uma grande variedade de públicos. A inclusão de peças básicas e acessórios aconchegantes, bem como elementos de organização e privacidade ajudou a criar um espaço versátil e convidativo. As cozinhas foram ainda totalmente redesenhadas para integrarem os fornos, placas, micro-ondas, gavetas e mais espaço de arrumação. A alteração do tampo das cozinhas teve ainda uma dupla função: por um lado tinha que ser substituído para se conseguir adequar às alterações efetuadas aos armários. Por outro lado, e mais uma vez, o branco foi substituído por um tampo de madeira para criar mais conforto visual a todo o espaço. Esta intervenção teve um retorno muito positivo por parte dos clientes que sentiram, de imediato, os resultados. Voltar aos projetos
Unique Belém
Unique Belém + Tipologia Tipologia 120 m2 & T3 Segmento Imobiliário Ambiente Contemporâneo, Minimalista Investimento Exclusive Tipologia 120 m2 & T3 Segmento Imobiliário Ambiente Contemporâneo, Minimalista Investimento Exclusive Tipologia 120 m2 & T3 Segmento Imobiliário Ambiente Contemporâneo, Minimalista Investimento Exclusive Voltar aos projetos